USP Creative
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Jan Peters Managing Director

Jan has been active in corporate business and marketing communications for over 30 years. Prior to forming the company in 1990, Jan worked in advertising for a number of agencies including Publicis, one of the world’s leading communication groups.
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Adam Dowd Designer

With over 14 years’ experience in the design industry, Adam has had the opportunity to work with great clients such as Redrow Homes, Unilever and BMW. His key strength lies within developing environmental graphics and he has worked closely with Unilever on specialist projects.
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Dan Jones Senior Artworker/Designer

After undertaking a degree as a mature student, Dan moved to New York and worked there for two years as a graphic designer. On returning to England, he joined USP, where he is responsible for creating artwork through to final delivery in multiple mediums across many platforms.

Jan has been active in corporate business and marketing communications for over 30 years. Prior to forming the company in 1990, Jan worked in advertising for a number of agencies including Publicis, one of the world’s leading communication groups.


With over 14 years’ experience in the design industry, Adam has had the opportunity to work with great clients such as Redrow Homes, Unilever and BMW. His key strength lies within developing environmental graphics and he has worked closely with Unilever on specialist projects.

After undertaking a degree as a mature student, Dan moved to New York and worked there for two years as a graphic designer. On returning to England, he joined USP, where he is responsible for creating artwork through to final delivery in multiple mediums across many platforms.


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